Mannat Sidhu's profile

Sabji Brand Identity


Creating a project to provide an identity to the farmers markets or "Sabji mandi" of India. This is a passion project built to explore design in an Indian context, this is my attempt at making my design colourful, maximalist and chaotic. Here is to providing the visual look to India's largest sector (agriculture)

These flat illustrations provide a medium of communication for illiterate farmers and consumers, while also giving the visuals consistency compared to images whose quality may be difficult to control amongst lakhs of farmers. The crooked edges, signify the weird and non-perfect shapes vegetables are found in.
Thank you so much for seeing my project till the end. Would love to know more about what you think of my work. Any suggestions and feedback are welcome.
Presented by: Mannat Sidhu
Sabji Brand Identity
Published:

Sabji Brand Identity

Brand identity for a fresh vegetables farmer market, packaging and branding green sabji mandi of India

Published: